About
Client: Safaricom
Industry: Telecommunications
Deliverables
Photography
Creative Design
Video development Print
In 2024, Safaricom sought to bring the message of their transition to TechCo from a TelCo to life by giving people a glimpse of a future we can all imagine. Through a carefully designed calendar, we embarked on a mission to vividly display the organization’s new technological stance with images that encapsulate the idea of “Tech to the Future.“
Our calendar centred on making people experience the brand message rather than just hearing about it. We achieved this by featuring futuristic, tech-empowered images of cities and towns across Kenya. Our vision was to illustrate a future built by technology, a future we all desire and dream of. We combined stunning photographs by Kenyan photographers with AI-powered technology to reimagine these scenes. Our creative team’s talent elevated the calendar’s aesthetic, using every tool at our disposal to paint a vivid picture of a tech-forward Kenya.
The execution was a blend of art and innovation. We utilized cutting-edge technology and creative design to produce a calendar that not only communicated our message but also engaged and inspired. The result was a calendar that sparked conversations among industry leaders and consumers alike. With the explosion of AI in Kenya, it became a highly sought-after asset, highlighting the promising intersection of technology and our everyday lives.
